Teddy > Franchising

Franchising

OUR FRANCHISING FORMAT ‘ON A SALE-OR-RETURN BASIS’, MUCH MORE THAN BUSINESS

When in 1988 the first Terranova store was opened, nobody would have foreseen what would happen later on: 571 points of sales branded Terranova, Calliope and Rinascimento in 39 countries all over the world, thousands of shop windows through which, every day in any part of the world, we tell about our way of being, looking at and interpreting fashion trends, thus offering our customers the best product at the best price. For over 50 years, all the efforts, the competences, the ability to do business and the entrepreneurial culture of our Corporate Group have always been brought out and boosted by all those who together with us have undertaken and shared this great entrepreneurial adventure. The franchising format, therefore, is to us not just a great opportunity but it is the identity and outlook of the entire Corporate Group, the engine for a constant growth all over the world.

CALCULATED RISK

Our franchisees only need to take a calculated risk as they will pay only for the goods sold, without bearing the costs for any unsold stock, which will be totally borne by the company.

GUARANTEED AND CONSTANT PROFIT MARGIN ON COLLECTION

Our franchisees are guaranteed their own constant and certain profit margins on the collection of the point of sale all the year round.

NO FALSE STARTS

When a new store is opened everything is carefully planned, thanks to the hard work and the surveys on the market area, pedestrian volumes, location of the point of sale, possible competitors, carried out by our Development Department.

TURN-KEY FRANCHISE STORE

Teddy works in collaboration with specialized integrated suppliers who are professionals able to help the franchisee step by step in designing and planning the point of sale, to provide for furniture and to supervise works until the opening day, thus providing support throughout the entire working period of the store.

IT SUPPORT

Our franchisees can easily and effectively manage and control all the store activities thanks to our management software, from sales statistics to staff management, including new stocks and the stockroom, whose effective management is essential to allow a point of sale to perform well.

calliope 2

EFFECTIVE COMMUNICATION AND MARKETING STRATEGIES

Our Marketing and Communication Department always provides our franchisees with updated communication materials and coordinated promotional and visual strategies developed by a specialized team.

CORPORATE TRAINING

Teddy Corporate Group regards corporate training as one of the essential elements to guarantee the development of any point of sale. Every year experts in the field train store personnel before the opening, either at our headquarters or at pilot stores, thus constantly supporting our franchisees and their teams, be it for sales strategies or visual merchandising.

LOCATION REQUIREMENTS

Town centres of large or important cities and shopping centres with a good market area. The optimal sales area (excluding internal stockroom) is:
TERRANOVA 1000 sq.m
CALLIOPE 600 sq.m

TOTAL INVESTMENT

The investment for the fitting out of a point of sale (furniture and lighting) is about 500 Euros per sq. m for TERRANOVA and about 600 Euros per sq. m for CALLIOPE (excluding building works, systems and stockroom). The costs may vary depending on the size and the structural features of the store.

For any information about our formula please contact: sviluppo.rete@terranova-network.comIf you are interested in becoming a Terranova dealer, please fill in the following form, complete with all information requested.





Wich brand are you interested?

 Calliope Terranova

How do you find our website address? *

 Visiting a Terranova store On a search engine

 On a newspaper/magazine

 Thanks to a friend/colleague

Do you currently have a store or a space available? *

 Yes No

If yes, please describe the location:

 Historic center Shopping center On the outskirts of the city Outside the city limits

Shop address


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I authorize: Yes